Business Tips
The call to action (CTA) is an important element of marketing and sales. The purpose of the call to action is to motivate your prospects to do something specific. The goal is to help your target market solve a problem, as well as get them into your sales funnel. To...
Business Tips
If you’ve been doing any kind of Facebook content marketing, you probably have run into a very annoying problem. To the uninitiated or the completely clueless, this may not even seem like a problem. You post something on your Facebook page, it gets on the...
Business Tips
Psychological pricing is a sales strategy based upon the belief that certain prices will influence a potential customer and is designed to help remove resistance to making a purchase, so the company can make more sales. There are a number of influencing factors that...
